Project :

SARAWAK PAY

Now known as

SPAY GLOBAL

Client :

SILICONNET TECHNOLOGIES SDN BHD

Project Brief :

Our client, Silicon Net Tech commissioned us for an Awareness & App Acquisition Campaign For SPAY. SPayGlobal (formerly known as Sarawak Pay) is the Sarawak Government Fintech mobile app platform that provides a convenient and secured eWallet functionality. 

Our Solution :

Digital Marketing

Branded Content

Video Production

Our Work :

As a new brand and a new product, SPay needed to be introduced as a government initiative that is also a better way to do transactions. We push out our Digital Marketing campaign for App Acquisition (or App Installs) and also did a deep integration of FB and Firebase SDK to track and optimise the overall campaign.

Leveraging on our assets and large audience, this campaign also involved a paid content slot  via ilovekuching and iloveborneo in the form of a video series.

Our Achievement :

0 M+
Reach & Impression Via Ad Network
0 +
Creatives Produced
0
Branded Advertorial via I Love Borneo
0 M+
minutes of video played across Facebook
0 +
reactions on social media channels

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