GrabFood in Kuching & Kota Kinabalu
Client: Cradle Fund Sdn Bhd
Our client, Grab, was motivated to reach out to local media partners to promote their GrabFood service.
Scope of Our Responsibilities
Targeted Campaign
Branded Content
Chronicle of Our Achievements
We provided a paid content slot through our owned media assets via iloveborneo.my. to promote Grabfood and Grabmart in Kuching, Kota Kinabalu.On top of creating the content, we were able to do a targeted campaign geographically through the Meta (then Facebook) Audience Network.
Our Achievements
18
Virtual Events
9M+
Reach & Impression via Ad Network
600+
Creatives Produced
5
Branded Advertorial & Interviews in Mainstream Media
2M+
Minutes of Video Played Across Facebook and Youtube
10,000+
Reactions on Social Media Channels